Social Media and Digital Marketing Hertfordshire

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Social
Media

Social Media

Discover the power of social media to build your brand and reach your target audience

Search Engine Optimisation

Achieve the Google ranking you deserve and attract the right type of visitors to your website.

Content
Marketing

Content Marketing

Engaging and SEO-rich content for your website to convert potential customers in to sales.

Google
Adwords

Google AdWords

Help customers who are searching for your website on Google by paying for advertising.

Email
Marketing

Email Marketing

Email is a great communication tool for keeping in contact with your existing customers.

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What's new?

Gold Award for Best Marketing Website

Delighted to announce that our website, developed by Fluid Studios, won Gold for the Best Marketing & Creative Website at the Hertfordshire Digital Awards last week, on Thursday 21st September. 

We recently decided to re-brand and re-develop our website to better reflect our company and the services we offer, and turned to the award-winning and creative guys at Fluid Studios to help. They took the time to listen to our requirements and were able to present us with a range of diferent innovative and interactive ideas. 

We are over the moon (no pun intended) with our new logo, website and marketing materials, all produced by Fluid Studios, and are thrilled that the judges at the Hertfordshire Digital Awards were equally impressed. 

Jessie Lansbury, Marketing Manager of Fluid Studios commented, "with Big Reach marketing, we were given the opportunity of complete creative freedom to create a re-brand and re-design of Big Reach. When making the site, we tried to incorporate a wide spectrum of animation to bring the site to life which included the use of animated SVG icons that draw themselves out as you scroll to them and a JavaScript animated homepage banner that is very eye-catching...exactly something you want for a marketing business!". 

Big thank you to everyone at Fluid Studios for all their hard-work, and for getting us nominated for the award - a huge achievement for all involved!
 








Everything you need to know about SEO in 2017

There were a lot of changes in the world of SEO in 2016 and many websites that ranked highly last year, soon started to slip down the rankings. This was due to Google dramatically changing the rules of SEO and altering what it deemed to be important for a high ranking. As we all know achieving a top spot on Google has a huge effect on businesses big and small. It is now essential you understand and implement the latest trends to stay ahead of your competitors. 

Here are the top SEO trends you need to stay on top of in 2017:

 
Mobile First Design 

THE most important aspect of SEO in 2017 - by far. If your website is not mobile-friendly then you really need to start putting a plan in to action to get it updated before you start to see you SEO and Google ranking suffer. Mobile is a trend that is only going to get bigger, and its importance to your online presence cannot be understated. 
 
Build your Brand on Social Media

Social media should form a major part of your SEO strategy. Your business should be present in more places than just your website. External elements like social media likes, shares and follows help to raise the ranking of your webpages in Google searches. Building your brand on social media will most definitely have a positive effect on your SEO.
 
Page Load Speed

Google is placing much more emphasis on the speed of your website. It knows that users will quickly click off if it takes more than 3 seconds to load your website. So make sure that your images are well optimised and the coding of your website is up to Google's best practices. 
 
Voice Search

Users have changed the way that they search on mobile devices, it's now a lot more common for people to search with their voice - cue the "OK Google". It's therefore extremely important to make sure that the search terms for your website use a natural speaking language and longer phrases i.e. instead of 'marketing hertfordshire' you would use 'marketing company in hertfordshire'. 
 
Backlinking

Backlinking are the links directed to your website and used by search engines as an indication of popularity and importance, which isn't anything new in SEO, but remains a great way to boost your SEO ranking. 
 
Great Content

Content is king, and the days of keyword stuffing are well and truly over. What Google now favours more than anything is great, readable content. Your website really needs to read well (and be interesting to read) to do well on Google. It's also obviously great for the user experience.
 
User Experience 

UX is pivotal for the future of SEO! Users now not only want a website with nice images and text but they want a website that works well on all devices and is easy to navigate and use. If it's not they'll soon find a better website that does work in the way they want. 
 
Video

Video marketing has taken off hugely over the last year. They offer a great way to become an authorative voice, build a trusting relationship with your audience and also increase your site's conversion rates. 
 

For more help and advice on updating your SEO and how to climb your Google ranking higher, speak to us today on 01462 492245 or via email at info@bigreach.co.uk








HUH-RAR!

We recently found out that we have been recognised as an RAR recommended agency - see our profile here! To achieve recommended status, a company must have a minimum of three ‘7 out of 10’ (or higher) ratings from clients who are asked to score agencies on seven key categories:
 
  • Client service
  • Creativity/innovation
  • Effectiveness
  • Strategic thinking
  • Value for money
  • On time
  • On budget

To collect these ratings you must send out a questionnaire to a number of different clients so that they can rate you fairly on the services that you supplied them with. For us the services ranged from Email Marketing, Paid Search & PPC, SEO, Social Media Strategy, Social Media Content, Copywriting, Social Media Insights plus many others. 

We're thrilled to announce that every client of ours that filled out the reviews rated us 9 out of 10 or higher - an amazing result!

A big thank you goes out to everyone who filled out the reviews for us, we couldn't be more grateful, and wouldn't have been able to achieve RAR recommended status without you. 

If you would like to find out more about any aspect of digital marketing, click here to drop us an email or give the team a ring on 01462 492245.


What do our customers say?

We have approached several companies trying to improve our social media & none have come anywhere close to Jessie and Big Reach. They explain things very clearly and makes the whole process completely painless. In fact she does exactly what it says on the tin!
Sue
Property Wealth Group
Social Media Hertfordshire